“Open, honest and effective.” Those are the words used to describe a world leader’s executive presence in these globally challenging times.

However, a pre COVID-19 descriptor is the CEO is strategic and well connected with a high net worth. Or, a CEO climbed the ranks to lead a fortune 100 company.

These descriptors are admirable and respectable qualifications pre COVID-19. Nevertheless, today, leaders need to develop a relatable executive presence (outward expressions). For example, this begins with renewing your executive mindset (an inward work). According to Lisa Parker, author of Managing the Moment, executive presence (outwardly expressed actions and behaviors) can have 10 premises:

  1. Presence is the sum of one’s actions and behaviors.
  2. Behavior can be learned or relearned and actions can be managed.
  3. Your career is a collection of moments.
  4. We can see presence.
  5. Leadership is more personal and public.
  6. Objective self-awareness is a precondition to being present.
  7. Presence is only presence if you are with other people.
  8. All communication is your presence in action.
  9. Being in the moment allows us to adapt quickly and to actively influence what happens next.
  10. Stress is the poison of presence.

A New Era

We are in a new era of life and work – the world has changed dramatically. Consequently, executives are facing a complex problem. Namely, how do you redefine your value? Try asking yourself “how do I bring relevant value to my company?And, “how will the accomplishments of the past carry us through today and build success in the future?”

Furthermore, these are the questions on the minds of millions of executives around the globe. Many companies have changed at an alarming pace. The pandemic along with economic and national unrest has sped things up. Therefore, employees need your expertise and your industry knowledge. In addition, they need your commitment to be practicing self-awareness and self-regulation on their behalf.

Pre world-wide pandemic, executives planned for long-term sustainability. They evaluated where their strengths were best utilized at that time. Moreover, you planned, established markers and measurements to move forward with each team member from the front-line to the stakeholders. It was about your capacity as CEO or business leader. Above all, now, it’s about their capacity.



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